Since the dawn of digital data storage, it has always been the case that digital data is rather ephemeral. Organizations deal with this by regularly migrating to new storage, archiving to tape, storing in the cloud, and other techniques known together as active management. While this seems to have solved the problem for organizations, it does not solve the problem for individuals, for whom active management is untenable. This paper presents the results of research focused at creating a medium for permanently storing digital photos and any other digital data, and compares the results of this study to all other digital data storage options available today.