Kodak Alaris leverages a number of technology platforms to create a broad range of digital output products. We are able to rapidly commercialize products to meet specific customer requirements, while at the same time serving a wide range of customer applications from a common platform. This advantage is enabled by a clear understanding of individual market requirements combined with a very responsive mechanism for custom product tuning to meet specific customer preferences around the globe. As a global manufacturer and marketer of a broad portfolio of photographic media the ability to efficiently localize products from a common platform is an important aspect of leveraging R&D and manufacturing scale while uniquely serving the needs of a given geographic market. Technology platforms that demonstrate this leverage include the KODAK PROFESSIONAL ENDURA Premier Media's family of silver halide technology, the formulation of professional grade photographic paper base, KODAK ESTAR base support technology, and a deep and continually evolving understanding in imaging science. This paper will discuss the products that have benefitted from these technology platforms and helped advance the photo fulfillment industry.