Utopia Digital Technologies, a New Berlin, Wis.-based division of S-One Holdings Corporation, has developed a transportable image receptive coating which incorporates both ink receptor and adhesive properties on one side and an inherent print protective layer on the other side. This patent-pending technology is called Avatrex™. A significant functional solution of this technology is the ability to print on bonded leather and produce custom hard covers for photo books and photo albums using equipment that exists in most print shops.
Tom Snooks, "Award Winning Avatrex™ Technology" in Proc. Int'l Symp.on Technologies for Digital Photo Fulfillment, 2014, pp 9 - 10, https://doi.org/10.2352/ISSN.2169-4672.2014.5.0.9