This paper describes how videos can be implemented into printed photo books. More than half of the consumers take videos with DSCs, the other half with camcorders, smartphones and other devices. Therefore consumers making photo books are a great target group to offer a service implementing videos. Using the CEWE PHOTOBOOK software a consumer can select scenes (frames) of the video and have it printed together with a QR code in the product. After receiving the product, the QR code can be scanned with any smartphone or tablet and the movie will be displayed on the mobile device.